April 21, 2011
Macy's unveiled a series of new steps in its sustainability drive including adopting black hangers, piloting electric vehicle charging stations, joining Recyclebank, and continuing solar power and LED light bulb programs.
In fall 2011, Macy's will begin using matte black hangers for most apparel merchandise sold in its stores, replacing clear hangers that have been the industry standard for several decades. Macy's uses nearly 300 million hangers each year in its stores. The new black hangers can be manufactured using recycled plastic materials, saving on the new petroleum-based resins used to make clear hangers. The transition to black hangers is expected to be complete by spring 2012.
In partnership with ECOtality, Macy’s is expected to become the first major department store to pilot the use of self-serve electric vehicle (EV) charging stations, through The EV Project. The company plans to install two electric vehicle charging stations this fall outside each of six Macy's stores in the San Diego metropolitan area.
Macy's has also become a Recyclebank Rewards Partner, allowing customers to earn special discounts at Macy's when they increase household recycling, reduce household energy usage and practice green lifestyles. Customers can register for the program at www.Recyclebank.com.
The department store retailer has also launched a second phase of its program to install energy-saving LED light bulbs in stores nationwide. In 2011, the company plans to install about 280,000 LED bulbs in about 200 Macy's stores. This is in addition to more than 130,000 bulbs installed in 95 Macy's stores in 2010, cutting energy consumption by up to 73 percent, the company said.
Other initiatives include: