Gorton's Seafood Wins Inaugural AIM Sustainability Award
September 22, 2016
Gorton’s Seafood has received the first ever AIM Sustainability Award from the Associated Industries of Massachusetts (AIM) for excellence in managing environmental stewardship, social well-being and economic prosperity in Massachusetts. Among Gorton's most notable achievements is adjusting the temperature of its freezer trucks to significantly reduce the environmental impact of transporting its product to grocery stores.
Gorton's found that it could raise truck temperatures by nine degrees, to minus one degree Fahrenheit from the traditional minus ten degrees Fahrenheit, without reducing the quality or integrity of its product. As a result of the change, Gorton’s saves approximately 15,000 gallons of diesel fuel a year, the equivalent to removing 85 cars from the road or planting 696 trees.
The temperature change to the company’s truck fleet is part of Gorton's Trusted Catch sustainability program, which encompasses all of Gorton's green initiatives. Currently, Gorton's sources 97 percent of its wild-caught seafood from fisheries that are certified as sustainable by a third party.
"As a seafood industry leader located in America's oldest seaport, Gloucester, Massachusetts, we recognize that preserving our natural resources is not merely an option, it is a mandate," said Lisa Webb, VP of supply chain. "We are constantly analyzing ways in which we can raise our standards and do better for the oceans and environment while maintaining the highest quality of seafood delivered to our customers. Making the change to our truckloads' temperatures will, over time, make a huge positive impact."
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