IKEA, McDonald’s to Brew Only Sustainable Coffee Blends
October 13, 2016
This week, IKEA announced it is offering a new coffee line, PÅTÅR, that is both UTZ certified and EU organic. Featuring five different blends, PÅTÅR is sold in IKEA stores and in the retailer’s restaurants. IKEA has been offering UTZ-certified coffee since 2008. UTZ is the largest certification program for sustainable farming coffee and cocoa.
McDonald’s said its coffee offerings will be from sustainable sources by 2020, up from 37 percent today. McDonald’s coffee comes Rainforest Alliance, Fairtrade USA or UTZ-certified farms.
“At IKEA, we decided to go ‘all in’ for sustainable coffee and build on the UTZ certification by developing a coffee range that follows the EU organic certification standards,” said Jacqueline Macalister, health and sustainability manager, IKEA Food Services. “I’m really happy we can now offer our customers this combination of UTZ and organic throughout our coffee range.”
Townsend Bailey, McDonald’s USA director of supply chain sustainability, told Bloomberg: “Our customers want to see where our products come from, what’s in it and how it’s made. With changing dynamics in coffee with climate change, it’s really an important topic to make sure we are engaging farmers and helping them.”
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